We carry forward the theme of ‘Born Again in God.’
Nicodemus has presented his doubts to Jesus. Jesus points out to understand God’s Truth one needs to do away with worldly/community truth, i.e. be Born Again. To acquire this truth, one needs to desire, like the serpent bitten Israelites to be saved. They were ordered to look at the bronze serpent installed by Moses. But very soon, God will install His only begotten Son as the hope for the World dying, from a lack of light and life in them (God-Connection).
Jesus then accepts, to Nicodemus, he being the Son of God and being sent into the world to save it.
If this is a fact Nicodemus (and we also) should be ready to believe and trust, and will realise the action of sending His Son into the world as being to save the World, just like the serpent bitten Israelites. Meaning God is nothing to do with condemnation, but with Saving. This means, condemnation is self condemnation by us, because of our own choices/actions.
And even trying to distance ourselves from God, like those who chose to be neutral or negative towards Jesus is pushing ourselves to our spiritual (soul) death.
But if we desire to live, come taste for ourselves how good Jesus/God is, and then choose to follow Him.